The tried and true method of email marketing was yesterday’s promotional effort. KISS has published a newsletter since 2001, and every issue is available in the Archives on our web site. This month’s edition to our several thousand subscribers was an invitation to follow this blog as we progress to Version 1.0 release in less than two months.

We’re using Google Analytics to measure this site’s performance, and that gives us immediate feedback on visitor results following each of our promotional efforts. Here’s one screen shot of the Google visitor tracking just for this week’s efforts on StumbleUpon, Furl, Josiah’s blog, my blog, and yesterday’s newsletter . . . .

. . . . all of those gold dots on the map represent the locations from which our visitors came.

This site is less than two weeks old, and daily traffic to it is growing. Visitor penetration is also solid, with a Pages Viewed Per Visit of 4.25.

This entry was posted on Thursday, June 28th, 2007 at 8:57 am and is filed under Press. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.